Sam Falbo

Sweetland Orchard — Label Design / Booze Pouring / Apple Eating CONCEPT / DESIGN / ILLUSTRATE

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When I'm not pouring hard cider samples in the fall at Sweetland Orchard, I like to help out by designing the labels and cartons for their delicious ciders. I start each illustration by cutting a single sheet of black paper with an xacto knife. It gives these labels a handcrafted feeling that ties perfectly with the family farm values that make this orchard so excellent.